Mexican artisans follow Chinese villages’ e-commerce model
Molcajetes are the traditional Mexican mortar and pestle, a staple in the country’s cuisine. They are still made by hand by artisans in central Mexico, a craft passed from generation to generation.
But the work is tough and pay is low. A single molcajete can take six hours to make, but until recently, only sold for $10.
That all changed in 2020, when the artisans started selling their pieces on Alibaba, the world’s largest online marketplace.